How To Choose An Interior Designer

Nick Durante
by Nick Durante
Credit: Shutterstock / tartan party

Hiring the right interior designer can turn your dream home into a reality. That said, choosing one has become increasingly difficult with the sheer volume of content and competition online. You’re not alone if you’re unsure of how to pick an interior designer.

Create a budget and a list of what you want out of your redesign to narrow down your search for an interior designer. From there, compare portfolios from many designers to find the one that best suits your ideal aesthetic. Avoid interior designers who propose abnormally low or high costs, as those are big red flags.

It’s also worth reading online reviews and asking around your community, as feedback from reliable sources is more important than ever. Follow along as we explore how to pick an interior designer.

1. Know What You Want

The world of interior designers contains a broad spectrum of creative minds with different strengths and weaknesses. That’s why picking the right one is easier if you know what you want. Think about your ideal dream home, or even your dream kitchen and master bedroom. From there, find pictures of homes and specific rooms that match your ideal aesthetic.

This will help narrow your search and focus on interior designers with a shared view. If you aren't sure what you want from a redesign, that’s okay. It's still helpful to find pictures online to give yourself a frame of reference. That way, you will have something to show the interior designer you do choose.


2. Create A Budget

Redesigning a room, let alone a full home, can be quite expensive. You can find high-end, luxury interior designers as well as designers specializing in budget-friendly makeovers. Working within your ideal budget should be just as important as the end result of your dream home vision when picking an interior designer. It’s not worth accumulating debt while sprucing up your home, which can be devastating. Consult a financial advisor to create a budget for you if you can’t figure one out. From there, you can talk to interior designers or find price quotes on their websites. Steer clear of interior designers who won’t be up front with you about their pricing. That is a red flag, as transparency is vital, especially when they’re on a tight budget.


3. Check Some Portfolios

Interior designers get most of their business through people finding their portfolios online. Their design world is built around aesthetics and visuals, so posting portfolios is essential. Search phrases like “interior designers near me” to focus the results on local designers. If you scroll through portfolios long enough, you’ll likely find something that strikes your fancy.

This is also a good opportunity to learn more about the rates and timelines of the profession. Pay attention to how well put together each website or online page is, as that can say a lot about the designer’s skill set. Many successful interior designers use Instagram and other social media platforms as powerful tools to attract customers. You can peruse the comments and often find reviews from satisfied (or dissatisfied) customers. This can paint a picture of what to expect and help you pick an interior designer.


4. Ask Around

If you know many people in your community, you can access plenty of actionable intel about the best local interior designers for your budget. Getting personal feedback friends and neighbors is often more reliable than online reviews, since business owners and independent contractors can pay people for positive online reviews.

That doesn’t mean you should ignore online reviews, but it’s worth getting tangible feedback. Ask questions about timelines, budgets, communication, and reliability. If you know someone well enough, you can even ask for pictures of the finished product.


5. Look For Authenticity

Some interior designers use digital editing tools and artificial intelligence programs to attract customers. For example, they may use Photoshop and AI programs to spruce up pictures and make them look as best as possible. This may look cool, but doesn’t necessarily represent what their work really looks like.

Be careful discerning authenticity when viewing online portfolios. You can run images through scanners to see if AI was used, which makes this much easier. However, not everyone is tech-savvy or even knows that’s an option, so some people miss these red flags. It helps to compare customer photos with those posted by the designers themselves.


6. Contact Interior Designers

Now that you have some intel, it’s time to contact some interior designers. Reach out to several to keep your options open. That way, you can compare prices and see how well you get along with each of them. You don’t have to become best friends with your interior designer, but you should connect with them.

Designing spaces you’ll spend a lot of time in for many years requires trust. Create a checklist of questions, desires, and red flags before speaking to interior designers. Avoid anyone who refuses to give pricing and timeline information. Some people may want to see your house before providing a quote, and that’s fair. However, anyone being too dodgy is likely untrustworthy.


What Are Red Flags To Watch For When Hiring A Designer?

Suspiciously low or high prices should make you think twice about hiring an interior designer. Low prices are tempting, but large disparities between professional pricing sometimes points to quality control problems. That doesn’t mean you should strictly stick to high-end interior designers, but you should at least compare many candidates.

You should also think twice before hiring an interior designer who agrees to every request without any pushback. Reputable interior designers are experts in their fields, and they know more about costs and timelines than customers. Projects often take months between planning and execution, so unusually short proposed timelines are sketchy. Most interior designers require customers to pay a retainer fee or deposit before starting the project. Don't pay the full price before a huge project, even if they insist.


Summing It Up

The best way to pick an interior designer is to make a list of things you want accomplish with your home design. That way, you can compare your ideas to several designers’ portfolios to narrow your search. From there, create a budget and get quotes from several interior designers to pick someone willing to work with your ideal budget, design vision and timeline.


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Nick Durante
Nick Durante

Nick Durante is a professional writer with a primary focus on home improvement. When he is not writing about home improvement or taking on projects around the house, he likes to read and create art. He is always looking towards the newest trends in home improvement.

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